Posts Categorized: Event Rebels Blog

kchopson

5 Ways to Generate Revenue with Your Mobile Event App

A variety of studies confirm that we are looking at our smartphones all day long. One metric says the average person checks their phone 150 times a day! When someone is at your conference, these numbers do not change much. In fact, if you have a great mobile event app, the smartphone becomes a great way to increase audience engagement at your conference. One of the fantastic side effects of mobile apps is that you can track this interaction with tools like Google Analytics. For example, you can see how often attendees look at a page and how much time... Read more »

kchopson

Conducting Surveys Using an Online Registration Form

It is well known the getting a high response rate from surveys is difficult. One way to get around this is to place questions that are important to you on forms that people will need to fill out. One such place is your membership form. Another area is the online registration form. The registration form is a great place to get answers for critical data such as demographics. The registrant will already be entering personal information, so asking additional personal information in this area will already seem somewhat natural. Here are some tips to get the data you need on... Read more »

kchopson

Create a Superior Event Badge

Do you want to get your event off to a fast start with a great badge? When set up properly, badges can convey a lot of information in a relatively small amount of space. They can be crucial for networking and gaining access to sessions and events. Take care to create badges that work; review our list of tips and tricks for crafting the perfect conference badge below. Names should be printed in a large, sans-serif font, with first and last names on separate lines. Attendees should be able to glance at a badge and immediately locate the name. Make... Read more »

Best Tweets: #IMEX15 #SmartMonday

IMEX America got off to an excellent start yesterday with Smart Monday and Twitter was all abuzz! We’ve gathered the best tweets all in one place. Follow #IMEX15 on twitter for more great tweets right from the trade show floor! We all know panels could use some improvement. Here’s a great quote @kmontoyacmp shared from @KristinJArnold! Event design is really important in today’s meetings industry. @JaninaMartinez shared a thoughtful insight from @NathanBiller about empathy for your end user. @Padraicino, Managing Partner at SoolNua, shared some awesome pictures of The Play Room, a hub for brainstorming new meeting ideas!      ... Read more »

Rebel Roundup: Airbnb, Negotiating, Choose Chicago, Millenial Marketing

This week’s rebel round-up includes Airbnb, Negotiating, Choose Chicago, and Marketing to Millienials!  Enjoy! Professionals Across Generations and Nations Agree: Face-to-Face Meetings Preferred – Business Wire (@businesswire) 5 Test Cases for Airbnb During Meetings and Conventions – Skift (@skift) 5 Negotiation Mistakes Every Event Planner Should Avoid – Event Manager Blog (@eventmb) With state budget stalled, Choose Chicago cuts staff – Chicago Tribune (@RobertChannick) It’s The End Of Networking As You Know It – PCMA (@pcmahq) 5 Tips for Marketing to Millennials – BizBash (@bizbash) See you next week with more interesting articles for the event and meeting industry! Follow us on twitter for more articles like this posted every week!

4 Best Practices for Creating Social Media Content For Your Conference

Last week I shared the importance of creating a social media listening model. Now that you’re listening to what is going on during your conference, it’s time to think about the best practices for creating content to share with your event’s attendees. Here are 4 best practices for creating social media content for your conference. Prepare some of your content BEFORE you ever arrive on site Tweets with photos average 35% higher retweet rate than text alone. As the organization in charge of the event, you should be setting an example, not playing catch up, when it comes to shareable content.... Read more »

Rebel Roundup: Millenial Disruption, Meetings Means Biz, Sponsorships

This week’s rebel round-up includes Millenial disruption, Meetings Means Business, Sponsorships, and more!  Enjoy! A warm welcome for conference attendees – Associations Now (@associationsnow) How Millennials Are Disrupting the Meetings Industry –Skift (@skift) The Sense of Security—Risk Management and Meeting Design – MeetingsNet (@meetingsnet) How the Meetings Industry Is Getting Ready for the Future of Conventions – Skift (@skift) The next generation of meeting sponsorships – Successful Meetings (@successfulmtgs) Wearable technology in the events realm – Special Events (@special_events) See you next week with more interesting articles for the event and meeting industry! Follow us on twitter for more articles like this posted every week!

The Importance of Building a Social Media Listening Model

The importance of social media is finally getting recognized by Conference Planners. Conference planners are starting to explore using Hashtags. If you’re not, start here! But what happens after you create an event hashtag? It’s a no-brainer that you should promote it and encourage your attendees to “join the conversation.” Sounds easy enough, right? The problem isn’t picking an official hashtag and promoting it. The common mistake occurs when the conference organizers don’t participate in the conversation related to their official hashtag. There’s nothing worse for the attendee experience than participating in a conversation with themselves. Let’s not sugarcoat it. If you’re... Read more »

Rebel Roundup: DMAI CEO, Seller’s Market, Discovery Hotels, Dreamforce

This week’s rebel round-up includes DMAI CEO, Seller’s Market, Discovery Hotels, and Dreamforce!  Enjoy! CEO Michael Gehrisch Departs as DMAI Eyes Future Changes – Trade Show Executive (@tradeshowexec) How To Avoid Baggage Fees Through Advertising – Travel Pulse (@travelpulse) What the Seller’s Market Means in 2016 – MeetingsNet (@meetingsnet) Discovery Is the Latest Media Brand to Join the Rush to Have Its Own Hotel Collection – Skift (@skift) A Custom Conference Experience for 170,000 Attendees? Yes, It Is Possible – BizBash (@bizbash) Why The Traditional Definition Of A Convention Center No Longer Exists – PCMA (@pcmahq) See you next week with more interesting articles for the event and meeting industry! Follow us on twitter for... Read more »