Posts Categorized: Event Rebels Blog

kchopson

Mobile Savings: Time, Money, & The Environment

The primary reason mobile apps are hot right now are simply the ease of use. The phone is almost always in your hand, so all you need to do is look at it and touch! But mobile apps for events are event hotter because they are wins for everybody – the attendee, the exhibitors and the show organizers. The only losers may be the printing companies. Why are mobile apps for events such big wins? It’s simple – they save time and money, while saving the environment, all at the same time. Here is a look at three types of... Read more »

Recognizing Your Event’s Influencer Network

Your event is a representation of your brand. Whether you’re an association, corporation, or non-profit, the way you interact with your stakeholders and members is through your live events. Influencers are everywhere, and they are talking about your brand. When your social media managers (if you have them), are talking about “influencers”, they are really talking in terms of the valuable relationships your brand has on social media. Influence can be broken down into three pillars: Relevance, Reach, and Resonance. Relevance: The creation of content that is relevant to your brand, or relevant to a topic that’s important to your brand.... Read more »

Rebel Roundup: Synchronicities, Outside Lands, Meeting Breaks, F&B Tips

This week’s rebel round-up includes Synchronicities, Outside Lands, Meeting Breaks, and F&B Tips!  Enjoy! Visit Baltimore’s partnership with Anaheim, San Antonio exceeds expectations – Baltimore Business Journal (@baltbizonline) Company That Blocked Wi-Fi Hotspots At Conventions Must Pay $750,000 Fine To FCC – Fast Company (@FastCompany) From Ho-Hum to Hell Yeah! Event Inspiration from Outside Lands – FreemanXP (@FreemanXP) Creative Strategies Help Shave Thousands of Dollars from Meeting Bids – Conference Direct via Meeting Mentor Online (@conferencedirect) 9 Innovative Ideas for Meeting Breaks – BizBash (@bizbash) 6 F&B Tips From Some Of The Most Celebrated Chefs In The Country – PCMA (@pcmahq) See you next week with more interesting articles for the event and meeting industry! Follow us... Read more »

kchopson

Recruiting the Volunteers your Organization Needs

Volunteers are the lifeblood of many organizations. Volunteers can provide great value by helping with everything from small tasks to high level strategic leadership. However, finding good volunteers can prove to be a great challenge. To develop a solid volunteer recruitment strategy, it is useful to consider these three issues: What is in it for a volunteer? Why should they be involved in your organization? What kind of skills are needed? Make it easy for your organization’s members to volunteer Your Value Proposition Everybody is very busy these days. You need to lay out some good, concrete, benefits to volunteering.... Read more »

The Decision to Attend Study: Phase 1

The Decision to Attend Study, created in partnership by The Experience Institute, IAEE, and PCMA, has begun it’s Phase 2. Yesterday, Mickey Schaefer of The Experience Institute shared some of the key findings in Phase 1. We’ve taken the liberty of compiling those findings for you. Take a look at the major takeaways. Propensity to Attend The Propensity to Attend is High Across All Generations. 92% are likely to attend, with younger generations trending strong. Younger Generations Are Replacing Older Generation Attendees. As the older generations attend fewer events, the younger Gen X and Gen Y generations are filling the void. The... Read more »

Rebel Roundup: ASAE in Detroit, Millenial Needs, Industry Disruptions

This week’s rebel round-up includes ASAE in Detroit, Millenial Needs, Industry Disruptions, and International Audiences!  Enjoy! Detroit gets (mostly) rave reviews from influential ASAE – Detroit Free Press (@freep) Why the Meetings Industry Doesn’t Understand Millennial or Modern Needs – Greg Oates via Skift (@GregOates) Not just food: These restaurants hit all five senses – CNN Travel (@CNNtravel) Three Disruptions Affecting Meetings And Contracts – Associations Now (@associationsnow) How This Event Avoided Insulting an International Audience – BizBash (@bizbash) How This Trade Show Transformed The Attendee Experience – PCMA (@pcmahq) See you next week with more interesting articles for the event and meeting industry! Follow us on twitter for more articles like this posted every week!

Using Pinterest to Market Your Meetings

Pinterest, like most forms of social media, has it’s own unique engagement strategy. However, the role of any social media marketing strategy remains the same; Raise awareness of your product (in this case, your event) and begin engaging your customer (your attendees). The first step to Pinterest marketing is to build relationships with influencers. Every social media platform has influencers within their industry. Relationships with those influencers can benefit your meeting. Identify influencers by searching for engaged members who already use keywords associated with your meeting. Once you’ve identified some influencers, start following them and repining the content you like.... Read more »

Rebel Roundup: Best In Show 2015, ADA, Live-Streaming, and Airbnb

This week’s rebel round-up includes PCMA’s 2015 Best in Show, ADA, Live-Streaming, and Airbnb!  Enjoy! 2015 Best In Show  – PCMA Convene (@pcmaconvene) D.C. by wheelchair: Putting ADA to the test – USA Today Travel (@USATodayTravel) Airfares Will Drop to Record Lows This Fall –Christopher Elliott via Fortune (@elliottdotorg) The best and worst airline and hotel rewards programs – Christopher Elliott via Fortune (@elliottdotorg) 4 Live-Streaming Systems With New and Useful Features – BizBash (@bizbash) Why This Major Convention City Is Jumping Into Bed With Airbnb – PCMA (@pcmahq) See you next week with more interesting articles for the event and meeting industry! Follow us on twitter for more articles like this posted every week!

Do’s & Dont’s: Lessons From MPI’s WEC 2015

We’ve just returned from Meeting Professionals International’s World Education Congress in San Francisco, CA. Here’s a few lessons we’d like to share with you. DO: Host your conference in San Francisco San Francisco was an incredible backdrop for this year’s WEC. From the sights and sounds, to the food and drinks, San Francisco didn’t hold back a thing! The conference took on a truly San Francisco feel as well. From it’s use of emerging technology, to incorporating iconic San Francisco brands, you knew exactly where you were. DON’T: Have clowns at your opening reception Although the decor of the opening reception... Read more »

kchopson

Mobile App Lead Retrieval is Better for Your Show

You have probably heard frequent complaints from your exhibitors about how expensive it is to rent lead retrieval units for your show. The old fashioned way of doing lead retrieval is cumbersome for many reasons: The lead retrieval units are expensive! Some of the reasons for these high costs are described below. Buying the old-fashioned units is typically done in an old-fashioned way, such as faxing or emailing a form with a credit card. By the way, this is also a violation of good credit card security practices. The hardware is proprietary, so it is difficult to explain what the... Read more »