Posts Categorized: What’s New

kchopson

Tech Tuesday: How to Simplify the Management of Your Exhibitor Staff

It still happens at too many trade shows – long lines at the exhibitor check-in area. In most cases the person waiting is an exhibitor who is registering onsite. In other situations the exhibitor has pre-registered but the badge cannot be found. Additional frustration can be caused if each booth has a limit on the staff allowed. You may have to manually cross-reference how many staffers a company has registered and if that additional staffer is allowed entry. If you do not have cross-referencing in place you may find out after the show that companies have frequently gone over their... Read more »

kchopson

Mobile Monday: Mobile Credit Card Processing With PayPal Here

We wrote recently about how some apps that are using the camera of your smartphone to process credit cards. Of course, these are in addition to well-known apps such as Square which uses a device attachment to turn your phone into a cash register. E-commerce giant PayPal has also introduced a number of mobile solutions. One of these products, PayPal Here, uses a device like Square to process credit cards. Getting started with PayPal Here is easy. Just log into your PayPal account and fill out a short application. You will then be sent a text with a link to... Read more »

kchopson

Tech Tuesday: What 3D Projection Mapping Can Do For Your Event

One of the most amazing technologies to hit the world of events and entertainment the last few years is that of 3D projection mapping. In short, this technology can take anything and turn it into a surface for video. What makes 3D projection unique is that those backgrounds are not your classic movie screens, but can be irregularly shaped objects like buildings or even bridges. The general technique is to take the target image and create a “virtual map” of the object. Projectors and specialized software can then take this map and create an object with a new identity. A... Read more »

kchopson

Tech Tuesday: How to Streamline your Call for Papers Review Process

There are few aspects of speaker management that can be more painful than the process of reviewing submissions from an open Call for Papers. If the review is conducted in the classical way, the planners will find themselves buried in a bewildering collection of PDFs, Word docs and spreadsheets. Hours upon hours can be spent communicating with the review team, collating information and somehow trying to make sense of it all. In between all of this manual work is the need to give proper consideration to all the submissions and being fair in the final judgments of which presentation is... Read more »

kchopson

Mobile Monday: Processing Credit Cards Using Your Smartphone’s Camera

Smartphones are now being used for everything. One area that is real hot is mobile payments. You are probably already familiar with Square, a device that literally turns your phone into a cash register. The primary way Square works is with a simple device attached to your phone that allows you to swipe credit cards, which the Square app then processes. Square takes a flat percentage (currently 2.75%) of each transaction and deposits money into your bank account a few days later. However, there are a number of other ways to process credit cards with your phone. One of the... Read more »

kchopson

Tech Tuesday: Email versus Messaging and Your Mobile Event Apps

As you plow your way through your fat Email inbox, you might think that all the time you spend in Email is not so unusual. After all, Email is the main way we communicate these days, isn’t it? While Email is still the number one way of digital business communication, messaging is now the method of choice for 30-40 percent of the population, especially young people. When we talk about messaging, we usually think about text messages. However, communicating through social media (Facebook, Twitter…) or dedicated messaging apps like WhatsApp have also become very popular. So why is messaging on... Read more »

kchopson

How Beacons Can Help You Understand Your Trade Show

One of the hot trends of 2015 is the use of Beacons at meetings and trade shows that work with your mobile attendee app. Beacons are small wireless transmitters that interact with the latest releases of Apple iOS and Android devices. They use BLE technology – also known as Bluetooth low-energy or Bluetooth Smart. The most important thing to know is that the devices are aimed at noticing when your smart phone/wireless device enters the perimeter of an area, such as a store or a trade show. Your phone needs to have the appropriate app installed, and probably should be... Read more »

kchopson

Increase Your Workshop Survey Response Rates

There are few ways to better determine how your audience feels about your workshop than a survey. Until recently, most workshop questionnaires were conducted by having a stack of paper surveys placed on a table at the back of the room. If the planners were lucky, a few people would grab a piece of paper and turn it in before the conference was over. However, most attendees ignored the survey because they were in a rush to get to the next event, or didn’t want to hassle with finding a pen and a hard surface to complete the survey. For... Read more »

kchopson

When You Should NOT Use Facebook for RSVPs

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Talk about a total fiasco! What looked like an exciting record opening party for a popular artist resulted in scores of angry people and certainly a black eye for the event planner. The event seemed simple enough. It was to be held in a popular restaurant that could accommodate about eighty people. Since the event was free, the planner simply wanted a list of people attending. She even announced the event on Facebook, which would seem to guarantee that they could easily sell out the event. This is where the problems began. The planner wanted people to bring tickets in... Read more »

kchopson

Meeting Contract Wording for the Worst Case

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Unexpected events such as Ebola can cause havoc for travel and, consequently, for meetings. This has forced meeting planners to pay more attention to a term that has often been cloaked in mystery. The term is “force majeure”, which literally means “superior force”. While to most people this phrase means an “Act of God”, this phrase actually has a specific legal definition. When used in a legal contract, this provision excuses a party from liability if some unforeseen event beyond the control of that party prevents it from performing its obligations under the contract. To meeting planners, what this means... Read more »