Posts Tagged: Apple

kchopson

Is Your White Labeled Event App Dead?

Mobile Event App

The demand for mobile event apps for attendees is red hot. Event branding is very important to show producers, so it is important to package the event app in a way that reflects the brand as much as possible. Currently the most effective way of doing this is to “private label” or “white label” the event app. This type of labeling maximizes the brand by listing the app under the event or organization’s name in the app store, customizing the start up or “splash” page, and setting the look and feel of the app to reflect the event’s branding. White... Read more »

kchopson

Mobile Monday: Free QR Code Apps for Apple and Android

You may have heard that here are many ways you can improve you meetings with QR codes. However, you may think – “QR codes sound great, but how will my attendees scan them?” Fortunately, there are many great QR code scanning apps for Apple and Android devices. Here are the general features most of these apps have: Simple point and scan functionality Uses your camera to scan QR codes Opens up the corresponding the corresponding website inside the app History of scans FREE! Warning – a lot of these names are similar, so I added the company where necessary. Here... Read more »

Rebel Roundup: Apple, TED, Wi-Fi, Disney Magic Bands, and Marriott

This week’s rebel round-up includes articles about Apple, TED, Wi-Fi, Disney Magic Bands, and Marriott’s new digital travel magazine!  Enjoy! How Apple Is Changing The Attendee Hotel Experience – PCMA (@PCMAhq) TED Conference Photos: 18 Steal-Worthy Ideas to Inspire Attendees – BizBash (@BizBash) New Attendee Acquisition Benchmarks and Practices Study Released – TSNN (@TSNN_com_US) We can finally figure out real Wi-Fi speeds of hotels before we decide where to stay – Road Warrior Voices (@USATODAYtravel) Disney’s $1 Billion Bet On A Magical Wristband – Wired (@Wired) Behind Today’s Launch of Marriott’s New Digital Travel Magazine – Skift via Greg Oates (@gregoates) See you next week with more interesting articles for the event... Read more »

kchopson

How Beacons Can Help You Understand Your Trade Show

One of the hot trends of 2015 is the use of Beacons at meetings and trade shows that work with your mobile attendee app. Beacons are small wireless transmitters that interact with the latest releases of Apple iOS and Android devices. They use BLE technology – also known as Bluetooth low-energy or Bluetooth Smart. The most important thing to know is that the devices are aimed at noticing when your smart phone/wireless device enters the perimeter of an area, such as a store or a trade show. Your phone needs to have the appropriate app installed, and probably should be... Read more »