Posts Tagged: Conferences

kchopson

How to get started with Conference Management Software: Part Eight – Powerful Registration Reporting

In this series we have been reviewing how event technology can be employed at various points in the lifecycle of an association’s annual conference. One of the key advantages of using first rate online registration software is that you can collect critical data about your attendees. However, if you cannot manipulate the information in the manner you need, your online registration system may be creating a bunch of hidden costs by not giving you functionality that high end platforms provide. Here are some reporting features your online registration software should have. Most importantly, you need to be able to export... Read more »

kchopson

How to get started with Conference Management Software: Part Six – Successful Event Email Marketing

This series has been reviewing how event technology can be employed at various points in the lifecycle of an association’s annual conference. After you have opened online registration and your online trade show sales, you can now start using event technology to drive revenue. In particular, targeted Email communications still remains one of the best ways to get companies and individuals to sign up for your conference. Event technology can help you communicate with potential attendees in a number of different ways: Scheduled Email Campaigns. Great event management software will let you plan out your marketing campaigns in advance through... Read more »

kchopson

How to get started with Conference Management Software: Part Five – Developing Your Conference Program Schedule

Event technology can provide a bewildering range of choices for the meeting planner. A good place to start making sense of the range of options is to look at how software can be utilized at the various stages of the event lifecycle. This series has been looking at the the lifecycle from the point of view of an association’s annual conference. We are now at the point of looking at tools that can help you in your day-to-day work in the months leading up to the conference. About the time of your previous annual conference, you may have already opened... Read more »

kchopson

How to get started with Conference Management Software: Part Four – Opening Online Registration

Event technology can provide a bewildering range of choices for the meeting planner. A good place to start making sense of the range of options is to look at how software can be utilized at the various stages of the event lifecycle. In this series, we will look at the the lifecycle from the point of view of an association’s annual conference. In past weeks, we have looked at software that often goes live immediately after the prior year’s conference. In this part of the series, we look at tools that can help you in your day-to-day work in the... Read more »

kchopson

Use FOMO to Promote Your Conference!

Have you ever experienced FOMO, aka the Fear of Missing Out? You may have gone through FOMO if your peers are about to have a great experience – and you may not be there. In fact, some studies have shown that millennials, in particular, are susceptible to FOMO. Largely as a result of social media, FOMO has become a widely discussed phenomenon. FOMO is not just about having fun. Fear of being left behind professionally by missing a great conference, for example, can have the same effect. The funny thing is that high quality face-to-face meetings, rather than being hurt... Read more »

kchopson

Use Your Next Conference to Start Your Fitness Resolution!

Good exercise habits can be very difficult to achieve these days. In our sedentary ways, it can be easy to forget fitness altogether. Study after study has shown that spending too much time sitting can do as much harm to the body as many other bad habits. For example, Dr. Kim of X bytes argues that sitting is the new smoking and speaks of a “byte” sized approach to fitness. The good news is that “wearable” tech devices like the Fitbit and now the Apple Watch (aka “iWatch”) can be very useful in keeping fitness top-of-mind and breaking the overly... Read more »

Best Practices: Live Tweeting at a Conference

Have you ever sat in an education session listening contently to the speaker, but you watch out of the corner of your eye a colleague with his face in his phone? Chances are he’s either responding to a work email or he’s live tweeting. Live tweeting education sessions at a conference has steadily increased with the availability of smartphone’s and free conference wi-fi. Live tweeting can be a great way to keep notes during a session, share information with your peers and colleagues, favorite other live-tweeters for information you may have missed, and network with other live tweeters at the conference.... Read more »

kchopson

Tech Tuesday: An Easy Way for Your Attendees to Ask Questions

It is common practice at conferences to mix presentations with questions from the audience. Despite the fact that most attendees have smart devices and phones, the questions from the audience are still mostly handled in an old fashioned way. These low-tech styles include: A “moderator” walking around with a microphone and finding the nearest person with a raised hand to ask a question. Not only is this slow and time consuming, but is rather arbitrary and not very democratic. Another way is for a group of people to hand out cards to the audience and then pick them up during... Read more »

kchopson

A Better Way to Manage Conference Certifications

Have you seen this way of tracking CEUs at a conference before? The first step is to print out sign in sheets, possibly pre-populated with attendee names. The next step is throughout the conference placing the sheets in the appropriate rooms before the workshop and then picking them up after each session. After the show the show organizers get to back to the office and collate the signatures with the registration, membership, and CEU systems. This should only take a few days if you are lucky. Finally, you have to pull this data together and somehow get the certificates to... Read more »