Posts Tagged: meeting

lbradford

Room Block Piracy Affects More than the Bottom Line

An Update on Room Block Piracy and Poaching in the Meetings Industry Photo credit: Online Trading Academy via flickr.com. Earlier this year, the Convention Industry Council’s (CIC) Accepted Practices Exchange (APEX) Initiative organized a workgroup to focus on the issue of room block piracy and poaching. The APEX Room Block Poaching Workgroup conducted an initial survey of meeting professionals in April to gauge the scope of this issue. Meeting professionals from a wide variety of industries responded to the survey, providing insight on how this issue has affected their events. In a presentation at the IMEX Exhibition in Frankfurt in... Read more »

lbradford

Don’t Let Suitcasing Trolls Rob Your Sponsors and Exhibitors!

To the average person, the word “suitcasing” may conjure up images of travel or adventure. But for many people in the event industry, it simply means trouble. What is suitcasing? Suitcasing is an unethical business practice that is frowned upon at events. It occurs when someone who has not purchased a sponsorship or exhibit space distributes promotional materials or solicits business at an event. For example, a company representative may register as an attendee and then work the exhibit floor, passing out promotional items and information in the aisles. Or, a company may rent a conference room at the event... Read more »

kchopson

Product Review: Zoomph, Social Media Hub for Events

Zoomph

EventRebels had the pleasure recently of spending some time with the people at Zoomph and viewing their cutting-edge Influencer Engagement Platform. In many ways we found Zoomph’s product like our software – an attractive, flexible and powerful interface for the attendees, but also a very strong back-end management side for the event planners. Zoomph is most well-known as a platform that ties together all social media content from today’s most popular social channels (Facebook, Instagram, Twitter), collects and ranks social media content and then streams it to an integrated interface where event attendees can absorb topics, trends, and real-time conversations.... Read more »

lbradford

Twitter Lists—An Underused Tool in the Event Planner’s Belt

Twitter

Twitter gets a lot of love in the event management world and it’s not hard to see why. With hashtags and live tweet streams, Twitter is the perfect platform for quick and powerful communication. But not enough attention is being paid to a Twitter tool with the potential to make a great impact at events—lists. Twitter lists allow you to organize groups of people so that you can follow all of them at once. This is especially useful because you do not need to follow each member of the list individually. Also, list activity will not take up space in... Read more »

lbradford

Three Reasons You Should Start Text Messaging Your Attendees

1.Text messages have a high open rate Text messages are simply read more often than e-mail messages. According to a Nielsen study, 97% of text messages are read within 15 minutes of being sent. Even the most successful e-mail marketing campaigns fall far short of this number. A Silverpop study reports that the top email marketing campaigns have an open rate of around 35.7%. For the average email campaign, the open rate is only 19.7%. If you have an important message to deliver to your attendees, send it through a text message. It’s much more likely to be read. 2.Text... Read more »

lbradford

Providing Real-Time Reports

Many times as a meeting planner, your time is divided between planning the event and reporting back to your clients on the status of the event. Generating and disseminating reports can be time consuming. Having the ability to create custom reports with filtered results is useful, but can still require that you physically run and email these reports to your clients on a regular basis. To help resolve this, EventRebels has designed each custom report with a unique link that can be used to access the report without an EventRebels login. This link is perfect for sharing with those who... Read more »

kchopson

Afraid to use Internet Technology for Your Meeting?

Internet

Do you want to use the Internet to improve and simplify your meeting planning but someone in your office (maybe your boss) thinks the Internet is too dangerous? Perhaps you live in the world of spreadsheets and that has always worked.  Maybe attendance is down and your budget is getting tighter every year, but any change seems overwhelming. If you fit any of the previous profiles, then you should know that the Internet is not dangerous! Furthermore, if used properly, Internet software will save you time, money and increase revenue and attendance.  Here are some misconceptions that cause meeting planners... Read more »

lbradford

Create Your Own Web Pages

Internet

Did you know that you can create custom web pages from your meeting’s Control Center? Use custom pages to share extra information about your event with your attendees. For example, create pages for hotel and travel information, schedules and agendas, or presenter bios. No HTML or CSS coding knowledge is necessary; all you will need to do is enter the content. Custom pages automatically have the same layout and style as your form. To get started, go to the Meeting Wizard “Web Site Menu” page. Here you will see a list of all of the pages currently associated with your... Read more »