Posts Tagged: social media

Tech Tuesday: Improve Your Meeting Attendee’s ROI with Networking Technology

A report by Conventions 2020 on the future of meetings, events, exhibitions and conferences looked at the incentives for attending events and found that 76% of respondents cited the quality of networking as the single biggest factor that would encourage them to attend events. The networking factor beat out content, interaction and use of technology to take the number one motivating spot. In addition, the average person carries 2.9 electronic devices including smartphones, laptops, and tablets. Those are powerful tools that meeting planners should use to enhance networking events in order to achieve the greatest ROI for their attendees. 56%... Read more »

Rebel Roundup: Tech Giveaways, Philly DNC ’16, Social Media Event Amplification, and Customer Complaints

This week’s rebel round-up includes articles about Tech Giveaways, DNC 2016 in Philadelphia, Social Media Amplification of Events, and Handling Customer Complaints!  Enjoy! Loews’ New OE Collection Aspires To Be the Thinking Man’s Lifestyle Hotel – Skift (@skift) 14 Gifts for Tech-Savvy Guests – BizBash (@bizbash) Philadelphia’s Bid For 2016 Convention “Unmatched” – PoliticsPA (@PoliticsPA) FreemanXP and Event Marketing Institute Study Highlights Social Media Amplification of Events – FreemanXP (@freemanxp) 5 Key Factors That Fuel PCMA’s Hybrid Success – PCMA (@pcmahq) 11 Steps for How to Handle a Customer Complaint at Your Event – Smart Meetings (@SmartMeetings) See you next week with more interesting articles for the... Read more »

kchopson

Tech Tuesday: Email versus Messaging and Your Mobile Event Apps

As you plow your way through your fat Email inbox, you might think that all the time you spend in Email is not so unusual. After all, Email is the main way we communicate these days, isn’t it? While Email is still the number one way of digital business communication, messaging is now the method of choice for 30-40 percent of the population, especially young people. When we talk about messaging, we usually think about text messages. However, communicating through social media (Facebook, Twitter…) or dedicated messaging apps like WhatsApp have also become very popular. So why is messaging on... Read more »

kchopson

Tech Tuesday: Four Types of Information that Make Up Your Organization’s Big Data

There is a lot of talk these days about using “Big Data” for the purpose of analyzing and solving your organization’s challenges. While your organization should have a large set of data that is relatively easy to access, much data is a lot less obvious in its usefulness and more difficult to compile. Before you begin the process of analyzing your data to improve your organization and events, it might be good to understand the four types of data you should consider. We will start with the “low hanging fruit” and then look at the other possibilities. Internal Structured Data... Read more »

Mobile Apps: Attendees Looking Down = Attendee Engagement Going Up

You stood in line 6 hours for tickets. You’ve waited months for this day to come. You’re finally seeing that band you love live! You get to your seat, the music starts, and a cloud of smoke erupts from the stage. The band starts to play and you are instantly disappointed. Not because the band isn’t everything you dreamed of and more, but because you’re watching their performance through the thousands of tiny mobile devices being held up in front of you. Nobody can deny that technology has changed the way we experience live events, and not always for the... Read more »

kchopson

When You Should NOT Use Facebook for RSVPs

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Talk about a total fiasco! What looked like an exciting record opening party for a popular artist resulted in scores of angry people and certainly a black eye for the event planner. The event seemed simple enough. It was to be held in a popular restaurant that could accommodate about eighty people. Since the event was free, the planner simply wanted a list of people attending. She even announced the event on Facebook, which would seem to guarantee that they could easily sell out the event. This is where the problems began. The planner wanted people to bring tickets in... Read more »

kchopson

Nine Features Your Mobile Event App Must Have!

ERMobile Attendee App for iPhone and Android

Apps for conferences and trade shows are red hot. Your attendees expect that your show will have a mobile app that will not only replace the old printed program, but will add some additional modules as a result of being digital. So what are the key features your app must have? Schedule. All sessions and events should be listed in the program including (with few exceptions) those that require an extra fee, pre-registration or restricted attendance. Times should be clearly listed along with the location or room. Itinerary. One of the favorite activities of many conference attendees has been to... Read more »

kchopson

WEBINAR: How to Leverage Social Media Throughout Your Event Life Cycle

Friday, September 19, 2014, 2:00 PM Eastern Click here to REGISTER NOW In this webinar, learn the value of using social media during all of the phases of your event. Take away specific how-to’s that will include social media strategies and tools. Understand the resources you will need and how to add value to your event community. This webinar will be co-hosted with Anne Sigman. Anne is one of the co-founders of SocialToaster, a SaaS platform that manages social media influencer programs. She is also a marketing technology consultant and entrepreneur who works with associations on initiatives that help them... Read more »

kchopson

Making Great Connections at Conferences and Trade Shows

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We all know that exhibiting at a trade show can be expensive. Therefore it is imperative that you implement good trade show practices so you do not waste the opportunity of bringing a bunch of qualified leads back to your office. Here are some critical things you should do to guarantee that your appearance is a success. Plan Early and Set Goals As soon as you decide to participate in the show you need to start thinking about how to make your appearance effective. The main thing is to figure out the types of attendees that are going to the... Read more »