Posts Categorized: Meetings Technology

kchopson

GDPR and EventRebels – What We are Doing to Help You Comply

GDPR Secure Laptop

In our background article we discussed the new European Union (EU) General Data Protection Regulation (GDPR) that went into effect on May 25, 2018 and what it means to meeting and event planners. One of the key takeaways from this article is that if you have just one participant who is an EU data subject involved in your event, your organization is impacted by GDPR. EventRebels believes that GDPR is a step in the right direction to protect the privacy of all Internet users. Despite the regulation being created specifically for EU citizens, we are structuring our software to allow... Read more »

kchopson

18 ways you can make a GREAT Online Registration Form for your Conference

Register Button

Have you ever had an online registration form that was both inflexible and unattractive? An inflexible registration form is one that does not allow you to control what fees and questions a registrant receives based on how they answered other questions on the form. An unattractive form is, well, ugly – such as a cheap looking invitation. If your online registration form has either of these qualities, you are diminishing the brand of your event and your organization. While building an event brand takes a long time of hard work, that impression can be brought down quickly by giving a... Read more »

kchopson

Are Event Planners Ready for GDPR?

GDPR Secure Laptop

Are you ready for May 25, 2018? That is the date that the new European Union (EU) General Data Protection Regulation (GDPR) goes into effect. While GDPR consolidates and builds upon prior EU regulations on privacy and data security, it is noteworthy both in its scope within the EU and its impact abroad. Does GDPR apply to my organization? The goal of GDPR is to protect the personal data of EU citizens. For organizations that process this data, the regulation seeks to ensure that personal information is handled in a secure, private and transparent fashion.  At the heart of GDPR... Read more »

kchopson

Saving Time by Getting Your Event and Organization Software to Talk to Each Other

IPAAS Workflow

Are you a meeting planner that spends too much time moving data from one software system to another? When you make an update to your conference schedule software do you also have to copy the changes to your website and then again to your mobile app? Do also you need to duplicate your attendee information in the organization’s CRM? How about being concerned with moving financial data from your online registration system to accounting? If you have one stop shop conference software, you may be able to avoid some of this tedious, error prone work. However, in most cases, there... Read more »

kchopson

What do your Attendees Think?

Exhibitor Management Software

Have you ever been frustrated by the difficulty of getting accurate feedback from your conference attendees? Surveys, of course, are still the most popular and robust way to see how your attendees think about your show, but they can suffer from poor response rates. Fortunately, the rise of social media and mobile technologies give you more options than ever to capture the pulse of your attendees. Here are some options you may want to consider:Better Surveys. Despite its problems, surveys are still the best way to get feedback. There are many ways for you to improve surveys. The first big... Read more »

kchopson

Is Your White Labeled Event App Dead?

Mobile Event App

The demand for mobile event apps for attendees is red hot. Event branding is very important to show producers, so it is important to package the event app in a way that reflects the brand as much as possible. Currently the most effective way of doing this is to “private label” or “white label” the event app. This type of labeling maximizes the brand by listing the app under the event or organization’s name in the app store, customizing the start up or “splash” page, and setting the look and feel of the app to reflect the event’s branding. White... Read more »

kchopson

How Event Professionals Can Think About “Reality” Technologies: Part Three – Augmented Reality

virtual reality

There has been a lot of press lately about how technologies like Virtual Reality and Augmented Technology (aka “Mixed Reality” or MR) are going to change events. In the first article, we looked at one of the best and easiest to deploy of these technologies, 360 video. This week we look at Augmented Reality (AR). AR is, perhaps, the most exciting of these technologies both in terms of its potential and ease of deployment. So what is AR? Augmented Reality stands out because it combines both the computer digital world with (analog) reality. In its most basic form, AR overlays... Read more »

kchopson

How to get started with Conference Management Software: Part Eight – Powerful Registration Reporting

In this series we have been reviewing how event technology can be employed at various points in the lifecycle of an association’s annual conference. One of the key advantages of using first rate online registration software is that you can collect critical data about your attendees. However, if you cannot manipulate the information in the manner you need, your online registration system may be creating a bunch of hidden costs by not giving you functionality that high end platforms provide. Here are some reporting features your online registration software should have. Most importantly, you need to be able to export... Read more »

kchopson

Bringing Your Event and Marketing Data Together

Until recent years, there has been a one-way relationship between marketers and event planners. Namely, the marketing department would do their work to promote an event, but little help traveled back from the event planners back to the marketing team. Much event data, especially the onsite experience, was considered a black hole of information with little to glean for future marketing efforts. Fortunately, the rise of great event technology and mobile event apps are now providing a rich set of data that can be used to better promote events as well as providing valuable information to the marketing department on... Read more »

kchopson

How to get started with Conference Management Software: Part Seven – Managing Exhibitors

Trade Show Exhibitors

As we have seen earlier in this series, we have been reviewing how event technology can be employed at various points in the lifecycle of an association’s annual conference. A key step in this process is opening your trade show sales. However, this is just the beginning of how great trade show and exhibitor management software can automate much of the work needed to handle your exhibitors and sponsors. Your event technology is probably lacking if you are unable to perform basic exhibitor management activities. Here are some of the essentials you should expect. View the status of your booth... Read more »