Mobile Monday: ORI and EventRebels Announce Partnership to Provide New Seamless Event Analytics Solution

Herndon, Va. – April 9, 2015 – ORI, a market research and strategic business intelligence firm, and EventRebels, a leading provider of online registration, mobile and web software for conferences and trade shows, today announced a partnership that will enable them to offer meeting and event planners a new seamless event analytics solution to mine smarter and more actionable insights from attendee registration data and post-event evaluations.

On the front end of this solution, EventRebels’ ER Online registration product for conferences and trade shows aggregates and breaks down demographics and other important data on attendees to help event organizers better understand the makeup of attendees. EventRebels also provides web and mobile survey software. EventRebels’ mobile offerings allow for large data collection to take place. Not only do they offer a mobile attendee app that can collect data on attendee satisfaction, but they also offer a mobile lead retrieval application and session tracking application.

On the back end, ORI’s Audience Insights event evaluation tool is used by meeting and conference planners to quantify event outcomes. ORI’s tool differentiates itself from other evaluation solutions by leveraging insights from professional analysts to help clients make actionable recommendations for improving their next event.

“The EventRebels/ORI event analytics partnership will provide double-barreled benefits to meeting and conference planners,” said K.C. Hopson, founder, president and CEO of EventRebels. “We are going to leverage the proven ER Online and Audience Insights platforms to deliver more value to our respective clients.”

“We are excited about partnering with EventRebels,” said ORI co-founder, president and CEO Kathleen M. Benson, who promises a smooth interface between the two companies. “Attendee surveys would be run through EventRebels and then sent to ORI where our solution will provide high-value insights into what worked, what didn’t and what is required to make future conferences ‘must-attend’ events,” she said.


For more information, contact Kathy Benson at kathyb@oriresults.com (phone 571-257-3205 direct) or K.C. Hopson at kchopson@eventrebels.com (phone 877-883-1786).

logoAbout ORI

ORI is a thriving market research and strategic business intelligence firm headquartered in Herndon, Virginia. The company specializes in integrating best research practices with evolving technologies to produce actionable results for associations, government contractors, small businesses and public policy organizations. The high-value insights produced by ORI enable clients to connect with key audiences and make evidence-based decisions to accelerate growth.

ER_logo_vertical_clr_2About EventRebels

Founded in 2000, EventRebels provides a complete suite of software for meeting and event planners. The heart of the EventRebels products is its online registration software. This tool makes event and conference registration efficient for everything from a small 100 person event to a full conference with thousands of attendees. This tool provides a platform for convenient and efficient online registration for any size event. EventRebels is based in Baltimore, Md.

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