Posts Tagged: mobile app articles

13 Ways to Get Attendees to use Your Mobile Event App – Infographic

Posted December 30th, 2019 by K.C. Hopson & filed under Event Rebels Blog, Mobile Event Apps, What's New.

So, you’ve created a great mobile event app packed with useful features—but the number of times the app has been downloaded is disappointingly low. What do you do to increase the rate of usage? Here are some useful tips to get more attendees to download and use your mobile event app. Pre-Promote. Event, app, product, media moment—none of these things reach peak engagement without promotion. To get as many people as possible interested in your mobile event app, it’s best to start promoting as early as possible. A year out is probably the earliest you’ll want to start building hype,... Read more »

Why your Beautiful Email may not be attractive everywhere

Posted April 22nd, 2019 by K.C. Hopson & filed under Email - How to Use Effectively, Event Marketing, Event Rebels Blog, Mobile Event Apps, What's New.

You just spent hours creating a beautiful Email with an important message. When you test sent the message to your Email client program, like Gmail or Microsoft Outlook, everything looks fantastic. Yet shortly after you send out the Email blast, people contact you complaining that it was hard to read. What happened? The key to understanding this problem is noting that the HTML that is behind your Email is not rendered the same on different Email clients. The main reason for this is the viewing of Emails is a different experience than browsing a website. For example, Email clients need... Read more »

EventRebels Mobile Lead Retrieval App Video

Posted January 15th, 2019 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Resources, Resources Lead Retrieval, Trade Show, Uncategorized.

EventRebels’ Mobile Lead Retrieval App Video ERLead is a lead retrieval app designed to allow exhibitors the ability to scan leads directly with their smartphones or tablets at a fraction of the cost of traditional lead retrieval hardware rentals. We’ve created a little video for exhibitors to show how easy it is! Contact us if you would like to find out more!

Four Easy Sponsorships for your Mobile Event App

Posted August 21st, 2018 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Sponsorships, What's New.

Not only does the mobile event app make it easier for your attendees to navigate and engage with your meeting, it provides you a new channel for sponsorship revenue. Because almost everything in the mobile app can be tracked, you can provide great data to your sponsors. This data can a strong case for the ROI on their investment. The opportunities for mobile app sponsorships are many – here are four great possibilities. 1. Home Page Sponsorship The home page is the first page the attendee sees when the app has finished loading – it is the gateway to the... Read more »

17 Reasons why a Lead Retrieval App is Better for Your Show

Posted August 13th, 2018 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Onsite, Resources Lead Retrieval, Trade Show.

You have probably heard frequent complaints from your exhibitors about how expensive it is to rent lead retrieval units for your show. In contrast to inexpensive and easy-to-use lead retrieval apps, the old fashioned way of doing lead retrieval is cumbersome for many reasons: The lead retrieval units are expensive! Some of the reasons for these high costs are described below. Buying the old-fashioned units is typically done in an old-fashioned way, such as faxing or emailing a form with a credit card. By the way, this is also a violation of good credit card security practices. The hardware is... Read more »

Trade Show Lead Retrieval App for Apple & Android Phones and Tablets!

Posted August 13th, 2018 by K.C. Hopson & filed under Event Rebels Blog, Mobile Event Apps, QR Codes, Resources Lead Retrieval, Trade Show, What's New.

EventRebels is continuing to improve ERLead, a lead retrieval app designed to allow exhibitors and sponsors the ability to scan leads directly with their iPhone or Android smartphone, at a fraction of the cost of traditional lead retrieval hardware rental. Using QR code and smartphone technology, ERLead provides an integrated solution for exhibitors’ lead retrieval app needs. Attendee badges include a QR code that allows exhibitors to scan and access only the contact information that the meeting planner wants to share. No Hardware Onsite! Free downloadable app works on Apple and Android smartphones and tablets. The solution provides significant savings... Read more »

What do your Attendees Think?

Posted January 31st, 2018 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Onsite, Resources Trade Show, Speakers, Surveys, Trade Show, What's New.

Have you ever been frustrated by the difficulty of getting accurate feedback from your conference attendees? Surveys, of course, are still the most popular and robust way to see how your attendees think about your show, but they can suffer from poor response rates. Fortunately, the rise of social media and mobile technologies give you more options than ever to capture the pulse of your attendees. Here are some options you may want to consider:Better Surveys. Despite its problems, surveys are still the best way to get feedback. There are many ways for you to improve surveys. The first big... Read more »

Is Your White Labeled Event App Dead?

Posted October 30th, 2017 by K.C. Hopson & filed under Event Apps, Event Rebels Blog, Meetings Technology, Mobile Event Apps, What's New.

The demand for mobile event apps for attendees is red hot. Event branding is very important to show producers, so it is important to package the event app in a way that reflects the brand as much as possible. Currently the most effective way of doing this is to “private label” or “white label” the event app. This type of labeling maximizes the brand by listing the app under the event or organization’s name in the app store, customizing the start up or “splash” page, and setting the look and feel of the app to reflect the event’s branding. White... Read more »

Bringing Your Event and Marketing Data Together

Posted August 2nd, 2017 by K.C. Hopson & filed under Data Analysis, Event Apps, Event Rebels Blog, Meetings Technology, QR Codes, What's New.

Until recent years, there has been a one-way relationship between marketers and event planners. Namely, the marketing department would do their work to promote an event, but little help traveled back from the event planners back to the marketing team. Much event data, especially the onsite experience, was considered a black hole of information with little to glean for future marketing efforts. Fortunately, the rise of great event technology and mobile event apps are now providing a rich set of data that can be used to better promote events as well as providing valuable information to the marketing department on... Read more »

Ten Ways to Use Facebook Live & Periscope Streaming Apps for Your Conference

Posted September 13th, 2016 by K.C. Hopson & filed under Event Marketing, Event Rebels Blog, Meetings Technology, Social Media, What's New.

Live streaming apps have quickly been recognized as a terrific way to extend your meeting’s brand beyond in-person attendees. Twitter’s Periscope was the first to show the possibilities of live streaming events. However, the arrival of Facebook Live offers a chance to expand your show’s reach to Facebook’s giant ecosystem of over a billion users. The good news is you do not need to pick just one of these apps – you can use both! Since these free apps are a particularly good way to reduce expensive A/V costs, they will be particularly attractive to smaller meetings. Here are some... Read more »

Is Your Online Registration Form ADA Compliant?

Posted August 31st, 2016 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Online Registration - Keys to Success, What's New.

Is your website ADA compliant? Section 508 is the key portion of the American with Disabilities Act (ADA) that deals with websites. The provision was enacted in 1998 to make available new opportunities for people with disabilities and to encourage development of technologies that will help achieve these goals. For years, developers have often created websites that are Section 508 compliant only if the site is part of a government contract or have an audience that requires these standards. However, in recent years, there has been an increasing amount of cases where websites that are not compliant have opened themselves... Read more »

Stream At Your Own Peril, Part Two

Posted July 6th, 2016 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Social Media, What's New.

This is part two of an article that originally appeared as the lead story for The Meeting Professional June 2016 issue. Click here to go to Part One Everything is About Communication The key to avoiding and surviving such lawsuits is to make the intentions of the conference clear. “My best advice is to alert all parties concerned that a live streaming app like Periscope is being used, where and when,” says Tyra Hilliard. “Disclose it in speaker and entertainment contracts and get permissions as needed. Disclose it in registration materials and ask registrants for permission to use their images.... Read more »

Stream At Your Own Peril, Part One

Posted June 15th, 2016 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Social Media, What's New.

After entering the social media world in 2015, live streaming apps quickly captured the attention of the general public. More than just real-time video, these apps offer all the interactive elements of social media, including comments, likes and hashtags. The early success of its first entrants Meerkat and Twitter’s Periscope pulled social media goliath Facebook into the fray. With the launch of its Facebook Live feature the reach of live streaming video immediately expanded to hundreds of millions viewers, promising to unleash yet another communications evolution. The impact on the meeting and convention industry has been equally as swift, and... Read more »

Free White Noise Apps to Help You Sleep While You Travel

Posted May 20th, 2016 by K.C. Hopson & filed under Event Rebels Blog, Mobile Event Apps, Travel, What's New.

Are you someone who needs background noise to sleep? I am not talking about the television or radio, but “white noise” like a fan, the rain, or even the noise of a nearby road. For travelers with this inclination, hotel rooms typically have some ambient sounds like the hum of the air conditioner to solve the sleeping problem. However, sometimes the hotel room is actually so quiet that you can hear every little noise, such as people walking down the hall. This can result in a poor night’s sleep. If you are like this, you are not alone. One study... Read more »

How to Increase Audience Engagement with Mobile Session Question & Answer

Posted April 7th, 2016 by K.C. Hopson & filed under Event Rebels Blog, Meetings, Meetings Technology, Mobile Event Apps, Speakers, What's New.

Have you ever heard of “Death by PowerPoint?” This generally refers to a presentation that makes poor use of slides. But what it really means is that the speaker bored the audience. However, even if the slides are well made, a lack of crowd interaction can result in disinterested attendees. Most meeting planners are well aware of this phenomenon and go to great lengths to alleviate its effects. Traditional techniques often involve cumbersome methods such as someone walking around with a microphone receiving questions from the crowd. Other variations including a line of people behind a mic or someone collecting... Read more »

How to Save Tons of Time with Automated Surveys and CEUs

Posted March 31st, 2016 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Onsite, Surveys, What's New.

After working very hard to put on a great conference, the nail in the coffin for the planners’ exhaustion is often the issuing and collation of meeting related surveys and CEUs. If the work is performed using paper and/or spreadsheets, the resulting toil is usually a mountain of tedious and error-prone management of forms. The work is labor and time-intensive and, consequently, unnecessarily expensive. The good news is there are some great technology tools for automating much of these processes. These tools tend to specialize in a particular purpose but can work in harmony with the right selection of products.... Read more »

5 Ways to Generate Revenue with Your Mobile Event App

Posted January 27th, 2016 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Sponsorships, What's New.

A variety of studies confirm that we are looking at our smartphones all day long. One metric says the average person checks their phone 150 times a day! When someone is at your conference, these numbers do not change much. In fact, if you have a great mobile event app, the smartphone becomes a great way to increase audience engagement at your conference. One of the fantastic side effects of mobile apps is that you can track this interaction with tools like Google Analytics. For example, you can see how often attendees look at a page and how much time... Read more »

Mobile Savings: Time, Money, & The Environment

Posted August 27th, 2015 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Onsite, What's New.

The primary reason mobile apps are hot right now are simply the ease of use. The phone is almost always in your hand, so all you need to do is look at it and touch! But mobile apps for events are event hotter because they are wins for everybody – the attendee, the exhibitors and the show organizers. The only losers may be the printing companies. Why are mobile apps for events such big wins? It’s simple – they save time and money, while saving the environment, all at the same time. Here is a look at three types of... Read more »

Mobile App Lead Retrieval is Better for Your Show

Posted July 30th, 2015 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Onsite, Resources Lead Retrieval, Trade Show, What's New.

You have probably heard frequent complaints from your exhibitors about how expensive it is to rent lead retrieval units for your show. The old fashioned way of doing lead retrieval is cumbersome for many reasons: The lead retrieval units are expensive! Some of the reasons for these high costs are described below. Buying the old-fashioned units is typically done in an old-fashioned way, such as faxing or emailing a form with a credit card. By the way, this is also a violation of good credit card security practices. The hardware is proprietary, so it is difficult to explain what the... Read more »

Video: Using QR Codes to Improve Your Meeting

Posted July 23rd, 2015 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, Onsite, QR Codes, What's New.

Earlier this week, EventRebels President K.C. Hopson spoke to the award-winning Georgia Peach Chapter of SGMP on how to improve your meeting with QR codes. Here is a recording of the popular presentation. Learn about the basics of QR codes, how to create great ones, and the many ways you can use them for your event.

Tech Tuesday: An Easy Way for Your Attendees to Ask Questions

Posted April 27th, 2015 by K.C. Hopson & filed under Event Rebels Blog, Mobile Event Apps, Speakers.

It is common practice at conferences to mix presentations with questions from the audience. Despite the fact that most attendees have smart devices and phones, the questions from the audience are still mostly handled in an old fashioned way. These low-tech styles include: A “moderator” walking around with a microphone and finding the nearest person with a raised hand to ask a question. Not only is this slow and time consuming, but is rather arbitrary and not very democratic. Another way is for a group of people to hand out cards to the audience and then pick them up during... Read more »

Mobile Monday: Google Will Rate Your Mobile Friendly Website Higher

Posted March 30th, 2015 by K.C. Hopson & filed under Event Rebels Blog, Meetings Technology, Mobile Event Apps, What's New.

In one of the biggest changes ever to happen to Google’s search ranking algorithm, the behemoth announced that websites that are “mobile friendly” will rate higher than those that are not designed for mobile devices. This change is sure to cause much consternation in organizations that have spent much time “optimizing” their web site for Google. The good news is this change only effects people who are searching via a mobile device, and certainly does not mean that the current ranking system is altogether obsolete. It’s more of a tweak to make sure mobile searchers will be lead to a... Read more »

Mobile Monday: Mobile Credit Card Processing With PayPal Here

Posted March 16th, 2015 by K.C. Hopson & filed under Credit Cards, Event Rebels Blog, Mobile Event Apps, Online Registration - Keys to Success, Onsite, What's New.

We wrote recently about how some apps that are using the camera of your smartphone to process credit cards. Of course, these are in addition to well-known apps such as Square which uses a device attachment to turn your phone into a cash register. E-commerce giant PayPal has also introduced a number of mobile solutions. One of these products, PayPal Here, uses a device like Square to process credit cards. Getting started with PayPal Here is easy. Just log into your PayPal account and fill out a short application. You will then be sent a text with a link to... Read more »

Mobile Monday: Processing Credit Cards Using Your Smartphone’s Camera

Posted February 16th, 2015 by K.C. Hopson & filed under Credit Cards, Event Rebels Blog, Mobile Event Apps, What's New.

Smartphones are now being used for everything. One area that is real hot is mobile payments. You are probably already familiar with Square, a device that literally turns your phone into a cash register. The primary way Square works is with a simple device attached to your phone that allows you to swipe credit cards, which the Square app then processes. Square takes a flat percentage (currently 2.75%) of each transaction and deposits money into your bank account a few days later. However, there are a number of other ways to process credit cards with your phone. One of the... Read more »

Tech Tuesday: Email versus Messaging and Your Mobile Event Apps

Posted February 3rd, 2015 by K.C. Hopson & filed under Email - How to Use Effectively, Event Rebels Blog, Mobile Event Apps, Social Media, What's New.

As you plow your way through your fat Email inbox, you might think that all the time you spend in Email is not so unusual. After all, Email is the main way we communicate these days, isn’t it? While Email is still the number one way of digital business communication, messaging is now the method of choice for 30-40 percent of the population, especially young people. When we talk about messaging, we usually think about text messages. However, communicating through social media (Facebook, Twitter…) or dedicated messaging apps like WhatsApp have also become very popular. So why is messaging on... Read more »

Posts Tagged: mobile app articles

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