Posts Tagged: pricing


How to Price Your Virtual Conference


Transitioning from traditional face-to-face events to a virtual format can be a real challenge for planners.  One of the toughest problems is deciding how to price your virtual event. With the tough economy, it is especially tempting to simply not charge for your event. This article urges planners to take a close look at the economics of virtual events and really understand the value you are delivering to your attendees. Derrick Johnson, CMP, DES, of the Tally Management Group (TMG) will help us explore the many issues in pricing registrations for virtual conferences. It’s not “Free” “The biggest mistake planners... Read more »